If your website was a tourist attraction would you spend time and money building something that people couldn’t get too or didn’t know about?
Ok, if you were to use word of mouth marketing people would find the way and you would achieve some revenue, and you could put signs up to draw in the traffic, however this would eventually slow up and you would end up having to close down. This is why you need to continually and consistently tell people about your business. Search Engine Optimization allows businesses to show off their website, products and services to as many customers as the search query generates.
URL Placement
In depth studies have revealed that if your URL does not come up on the first page of the search results that over 60% of users will not find your website. Corporate clients are still reeling from their initial investment in their sites development that the idea of even more outlay frightens them and the thought of this expense being for something that they cannot even touch, the Search Engine Optimization campaign; they can be reluctant to proceed. However the only way that the business will be found by those searching is to ensure that their business is very visible, to do this the expenditure is a must.
Performance Based SEO
By introducing a performance based SEO model, corporate clients can set search engine goals that are compliant with their Internet Marketing and Advertising budget. When the search engine positions are achieved the executives and owners are happy to pay for the designated results. As they now feel that they are paying for the performance and not promises it gives them good reason for why and how their money has been spent. This also means that if they have hired a dubious SEO provider they can question the bill with the lack of results.
It is more important than ever to make sure that your business is greeting those that are searching for your particular brand or service on the internet. Thanks to the birth of Performance Based SEO, you can be assured that you are paying for what is demonstrated and not for something that is only a promise.
While SEO is an amazing tool that is quickly becoming a major portion of online marketing strategies of various businesses, how sure can you be that you will see the results that you want with SEO? A viable solution to this is performance based SEO that ensures results for your business.
With performance based SEO, businesses can often get the most value for their money as well as ensure that certain benchmarks are met within your online marketing plan. Often, businesses engage SEO services on short term (6 month- 1 year) contracts that outline certain benchmarks to be met before companies are paid for their services. Some of the most common benchmarks involve improving ranking in search engines associated with certain keywords. This involves increasing the ranking of keywords associated with your business as well as making sure that your business is highly associated with relevant keywords.
Most SEO services need time to build your reputation online and therefore requires more than 3 months for SEO results to emerge. As opposed to traditional SEO services, performance based SEO guarantees results and does not require upfront payment except minimum costs associated with starting the SEO project. The amount of time that it takes to see results with SEO differs based on the competitiveness of your product and its uniqueness. You can be rest assured that the SEO service you employ will be working towards your goals as they need to get results to get paid.
This can be a great option for small businesses with limited internet marketing budgets. Companies that offer performance based SEO services may sometimes offer to also change your website content to match the keywords you are trying to gain ratings for. This ensures that your website’s content also helps to increase your page’s ranking within a search engine.
Performance based SEOs are a great way to segue into SEO marketing. It allows companies to set milestones for SEO services they employ and pay based on the results it generates. With a strong SEO program, traffic to your site can increase upto 300% based on the keywords you want to be associated with. As results are guaranteed with performance based SEOs, it can be a great tool for your business.